F2 App: Friends over Food
Maggie George Andrew Cho
A limited scope exploration of a community-building app for college campuses
Concept
The Friends over Food app provides a means of getting to know your peers on your college campus. If you're heading to a dining hall for a quick bite and you're faced with sitting alone again, F2 is here to help! the F2 (friends over food) app allows you to alert other users at your chosen dining hall that you're open to make friends, and would like someone to chat with over lunch. It will pair you with someone who has a mutual friend, which serves both as a convenient conversation starter and a way to ensure your lunch partner has some similar interests to you. The F2 app aims to make those "loose connections" and acquaintances into friends.
F2, your daily dose of dialogue!
This project was an assignment created for the Designing for Desirability course at Harvard. The prompt was to create a rough outline of a product that changed the behavior of the users to something more "positive" -- something that helped them be a better person. We were instructed to focus heavily on the journey map element of the project, available below.
Journey Map Development
Our target market for this application was a readily available resource: college students who want to have more friends, but don't know how to start conversations. Our target market representative is a student who wants to be social, but doesn't have the confidence to take the first step and break the ice-- he doesn't know how to start talking to new people, and he's afraid they might not want to talk to him. The F2 app bridges that gap between the user's aspirational self, a confident friend-maker, and the current self, a cautious asiring-socialite.
This Journey map is a day in the life of our target market representative, Kevin. the "loop" in the chart is his lunch routine.